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The Silver Market Phenomenon: Marketing and Innovation in the Aging Society [electronic resource]
서명 / 저자 The Silver Market Phenomenon [electronic resource] : Marketing and Innovation in the Aging Society / edited by Florian Kohlbacher, Cornelius Herstatt.
저자명 Kohlbacher, Florian editor. ; Herstatt, Cornelius editor.
단체명 SpringerLink (Online service)
Online Access http://dx.doi.org/10.1007/978-3-642-14338-0 URL

서지기타정보

서지기타정보
청구기호 HF5415.5-HF5415.53
판사항 2
형태사항 XXXIV, 465 p : online resource.
언어 English
주제 Business.
Customer relations --Management.
Labor economics.
Population.
Demography.
Business and Management.
Customer Relationship Management.
Labor Economics.
Demography.
Population Economics.
보유판 및 특별호 저록 Springer eBooks
Printed edition 9783642143373
ISBN 9783642143380
기타 표준번호 10.1007/978-3-642-14338-0
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