내용 |
Introduction to Research -- 1. Science and Scientific Research -- 2. Thinking Like a Researcher -- 3. The Research Process -- 4. Theories in Scientific Research -- Basics of Empirical Research -- 5. Research Design -- 6. Measurement of Constructs -- 7. Scale Reliability and Validity -- 8. Sampling -- Data Collection -- 9. Survery Research -- 10. Experimental Research -- 11. Case Research -- 12. Interpretive Research -- Data Analysis -- 13. Qualitative Analysis -- 14. Quantitative Analysis: Descriptive Statistics -- 15. Quantitative Analysis: Inferential Statistics -- Epilogue -- 16. Research Ethics
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